Becel

To get women to make heart healthy choices and reduce their risk of heart disease and stroke, Becel invited moms to what they thought was a regular school play. Instead, kids read their mom a personal, heartfelt letter explaining how well she takes care of them, and asking her to take care of herself too.

 

Awards: ADCC Awards, CMAs, Applied Arts

Year of production: 2023. Running Time: 2:30 min

Color / Sound / Subtitled

© 2016 by Domenique Raso.