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Right To Play
How do we relaunch a charity that no one knows about and prove that play has the power to help children overcome the most dismal conditions imaginable? We started a Child Uprising, using poetry to give children a voice and show how play can help them rise above adversity. We created three powerful spots, three stills ads and repurposed all content for social.
Recognition
Strategy Brand of the Year; The One Show x 2 gold, 1 silver, 1 bronze, 6 merits; Cannes silver, 5 shortlists; D&AD x 2 shortlists, Clio Awards x11, Marketing Awards x3 gold, 2 silver, 4 bronze; ADCC x 1 gold, 3 silver, 1 bronze, Strategy, Applied Arts, Epica Awards, Atomic Awards



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